Find and promote knowledge with an Insights Portal
Your organization is filled with valuable knowledge from all your past research, but you can’t find it. As a result, you risk duplicating projects and wasting time chasing answers, when you could be proactively advising your business. An Insights Portal is a super easy way to find and promote knowledge. Get started with the Finder Pack, to organize your research, so you can find insights fast. Then add the Advisor Pack to promote knowledge to your business. And when you’re ready to make better use of your survey data and business reporting, add the Advance Pack.
Make the most of all of your survey data and business reporting with the Advance Pack.
Integrate business reporting with custom research to see what’s happening and why
Slice, dice and visualize SPSS, Excel and .CSV results
Easily upload survey, time series and cross-sectional data
Inject digital insights into other tools so they’re available whenever needed.
Upgrade your Insights Portal to a Market Insights Platform when you’re ready to run an insights-driven business.
The Market Logic® inside your portal
The Market Logic® is a holistic knowledge graph that connects the dots across all your consumer and market data, by applying marketing best practices and your own taxonomy. This provides a unique foundation for advanced AI capabilities that deliver automated summaries and transcriptions, effortless content uploads and a personalized user experience.
Protect Your Data
Market Logic portals store, protect and distribute valuable knowledge that drives differentiation in the marketplace, so data security is paramount. All data is encrypted at rest and in transit. We use web applications and enterprise-scale infrastructure firewalls. Certifications include SOC 2, SOC 3, ISO:27001 and ISO:9001
A user experience to engage your millennial workforce
A beautifully designed user experience is just as important as software functionality and speed. That’s why we apply design thinking principles in a human-centered approach to software development, with detailed UX research. The result is Millennial Design™ – engaging software that reflects the mobile and social behavior of your growing millennial workforce, with exclusive personalized experiences for insights and business roles.
Partners on a swift journey to success
Your Market Logic team will get you up-and-running in 30 days with a portal that showcases your brand and team identity, promotes your entire knowledge asset, and triggers awareness with an exciting launch campaign. Then we’ll partner with you to continuously monitor usage and seek out opportunities to extend reach across your business.
Grow as you go
Your Insights Portal is future proof, so you can seamlessly upgrade to a Market Insights Platform at any time. Grow as you go by connecting additional data sets and analytics tools and supporting market and competitor intelligence teams. Introduce step by step support for agile research to build on existing knowledge, efficiently. Ultimately, you can inject insights in innovation and marketing processes for execution excellence, to run an insights-driven business